BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Events - ECPv6.15.20//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-ORIGINAL-URL:https://events.ucsc.edu
X-WR-CALDESC:Events for Events
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/Los_Angeles
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20240310T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20241103T090000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20250309T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20251102T090000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20260308T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20261101T090000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20251216T180000
DTEND;TZID=America/Los_Angeles:20251216T190000
DTSTAMP:20260428T081847
CREATED:20251115T000146Z
LAST-MODIFIED:20251115T000146Z
UID:10005158-1765908000-1765911600@events.ucsc.edu
SUMMARY:Marketing Management Info Session
DESCRIPTION:Shape the future of marketing in the age of AI. \nAs digital transformation accelerates\, organizations need marketers who can blend creativity with data-driven insight. Learn how professionals in Silicon Valley use analytics\, automation\, and AI-powered tools to design integrated campaigns\, engage customers\, and measure real results. \nJoin Ly-Huong Pham\, Ph.D.\, M.B.A.\, chair of the UCSC Silicon Valley Extension Marketing Management program\, for an inside look at how our updated courses can help you strengthen your skills in marketing strategy\, digital media\, and performance analytics—equipping you to lead in today’s rapidly evolving marketplace. \nThis winter info session series is sponsored by the UCSC Silicon Valley Extension Marketing Management program. \nRegister today.
URL:https://events.ucsc.edu/event/marketing-management-info-session/
LOCATION:Silicon Valley Campus\, 3175 Bowers Avenue\, Santa Clara\, CA\, 95054\, United States
CATEGORIES:Lectures & Presentations,Meetings & Conferences,Training
ATTACH;FMTTYPE=image/png:https://events.ucsc.edu/wp-content/uploads/2025/11/SM-Cal-26-3.png
GEO:37.3796975;-121.9765484
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Silicon Valley Campus 3175 Bowers Avenue Santa Clara CA 95054 United States;X-APPLE-RADIUS=500;X-TITLE=3175 Bowers Avenue:geo:-121.9765484,37.3796975
END:VEVENT
END:VCALENDAR